Hussein Adan, founder of Cleaners Joy, shares how he built a cleaning business in Portland that generated $750K in revenue within just 18 months—while operating it almost entirely remotely. In this interview, he breaks down how he structured a business that runs with minimal day-to-day involvement.
He explains the early challenges of starting a cleaning business, including hiring reliable cleaners, building systems, and creating processes that allow operations to run without constant oversight. Hussein also shares how his background shaped his mindset and drive to build something scalable.
On the operational side, he dives into how a virtual assistant handles the majority of the business, including scheduling, communication, and coordination. He highlights how leveraging remote support and technology allowed him to focus on higher-level decisions instead of daily tasks.
On the growth side, he covers marketing strategies, customer acquisition, and how he built momentum quickly in the early stages. He also emphasizes the importance of building systems from the beginning to support rapid scaling.
Based in Portland, Maine, this is a practical look at how to scale a cleaning business to $750K in under two years using a remote model, virtual assistants, and strong operational systems.
About the Business
Cleaners Joy is a residential cleaning company based in Portland, Maine, providing professional home cleaning services with a focus on efficiency, scalability, and customer experience.
Founded by Hussein Adan, the business reached $750K in revenue in 18 months by leveraging a remote model, virtual assistant support, and systems designed for minimal owner involvement.
Watch how Cleaners Joy scaled to $750K in 18 months using a remote model and a virtual assistant running 95% of the business.