Brian Spriggs, founder of Two Girls and a Mop, shares how he built and scaled a residential cleaning business in Tennessee by focusing on long-term sustainability, strong leadership, and a people-first approach. In this interview, he breaks down the key decisions that helped him grow while maintaining stability.
He explains how, during COVID-19, he made the difficult decision to keep his employees on staff—something that ultimately led to the business doubling as demand returned. Brian also shares his approach to hiring, including why he prefers W-2 employees over contractors and how that decision impacts control, culture, and service quality.
On the operational side, he dives into marketing strategies, including SEO and social media, along with how he fills schedule gaps and manages demand. He also discusses his hiring process, emphasizing speed, screening, and identifying red flags early.
Brian highlights the importance of simplicity in decision-making, maintaining a positive company culture, and empowering employees to perform at a high level. He also shares how technology, including BookingKoala, helps streamline operations and improve efficiency.
Based in Mt. Juliet, Tennessee, this is a practical look at how to build a sustainable cleaning business by focusing on systems, team structure, and long-term thinking.
About the Business
Two Girls and a Mop is a residential cleaning company based in Mt. Juliet, Tennessee, providing professional home cleaning services with a focus on employee satisfaction, customer experience, and operational consistency.
Founded by Brian Spriggs, the business has grown by prioritizing strong team management, efficient systems, and a long-term, sustainable approach to scaling.
Watch how Two Girls and a Mop built a sustainable cleaning business through strong leadership, hiring systems, and long-term thinking.
